Entuity Gold Partner Programme
Programme Overview
The Entuity Gold Partner Programme represents the highest level of partnership with Entuity Software.
It is designed for organisations that demonstrate strategic alignment, consistent performance and advanced technical capability, and that play a key role in driving complex, enterprise-level engagements.
Gold Partners operate as strategic co-selling partners, leading sophisticated sales and Proofs of Concept (PoCs), while Entuity Software retains full responsibility for implementation and ongoing product support.
Who the Gold Programme Is For
The Gold Partner Programme is ideal for organisations that:
Consistently close complex and enterprise-level opportunities
Demonstrate advanced technical pre-sales capability
Independently lead and scale Proofs of Concept engagements
Operate in close strategic alignment with Entuity
Invest in long-term partnership and joint planning
Typical Gold Partners include:
Large System Integrators
Strategic technology partners
Regional or multi-country partners with enterprise focus
What Gold Partners Do
As a Gold Partner, you may:
Lead complex and strategic sales engagements
Independently execute Proofs of Concept for enterprise customers
Drive technical validation and value-based positioning
Participate in strategic account planning with Entuity
Engage in joint go-to-market and co-marketing initiatives
Provide market feedback and strategic input to Entuity
Gold Partners are trusted to represent Entuity at the highest level of professionalism and technical competence.
What Gold Partners Do Not Do
Gold Partners do not:
Implement or deploy Entuity solutions in production environments
Provide operational, managed or ongoing product support
Modify Entuity software or product configurations
Commit Entuity to commercial, contractual or support obligations
All implementation and ongoing product support activities remain the responsibility of Entuity Software.
Sales and Strategic Engagement Model
Gold Partners operate under a strategic co-selling model, where:
Gold Partners lead enterprise and complex sales cycles
Gold Partners independently execute PoCs at scale
Entuity provides executive alignment, technical oversight and delivery
Entuity leads implementation and post-sale support
This model ensures:
High-quality customer engagement
Reduced delivery and operational risk
Clear accountability and ownership
Programme Benefits for Gold Partners
Gold Partners receive access to:
Full and unrestricted Partner Portal access
Advanced sales, technical and enablement resources
Priority deal registration and Premier Qualification consideration
Strategic account and pipeline planning with Entuity
Joint marketing and co-branding opportunities
Early visibility into product roadmap and strategy
Partner Portal Access
Gold Partner users have access to all Partner Portal content, including:
Sales and marketing assets
Advanced technical and PoC resources
Certification and enablement materials
Strategic programme communications
Maintaining Gold Partner Status
To maintain Gold Partner status, partners are expected to:
Sustain consistent revenue and pipeline performance
Maintain advanced sales and technical certifications
Demonstrate repeated PoC and customer success
Act in alignment with Entuity’s strategic objectives
Entuity reserves the right to review and adjust partner status based on performance and compliance.
Governance and Compliance
Gold Partners must:
Comply with the Partner Portal Terms & Conditions
Accurately represent their authorised scope and role
Follow Entuity sales and PoC engagement guidelines
Failure to comply may result in review or termination of Gold Partner status.
How to Join the Gold Partner Programme
Gold Partner status is achieved by invitation or upgrade only.
Eligibility is determined through:
Demonstrated performance as a Silver Partner
Strategic alignment with Entuity
Formal review and approval by Entuity
Contact
For questions regarding the Gold Partner Programme, please contact the Entuity Partner Team.
